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Why OpenAI killed Sora

Via The Verge AI
Saturday, Mar 28, 2026 · 12:00PM
Summary

On Tuesday morning, everything was business as usual at OpenAI. By the end of the day, the company had announced that it would scrap its video-generation app, Sora, and reverse plans for video generation inside ChatGPT; it would wind down a $1 billion Disney deal; it would shuffle the role of a high

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